Small programs are very simple, no need to download, just leave after use, this is one of advantages of small programs, but also a fatal weakness, because it is too simple, and a small program is in a large platform - under fence. Therefore, vast majority of small programs like to camp on high-traffic platforms. This is based on a huge user base, and users can be attracted without any effort. However, mobile phone screen is too small. The door needs to learn how to advance.
Promote mini-program
After sudden outbreak of epidemic last year, role of mini-program was immediately reflected. When visiting public places, you need to open mini-program to scan health code; Place online orders and order essentials. ... Smaller programs are gradually being integrated into all aspects of life, and some businesses have also seen business opportunities, such as community stores, that will explode in 2021. It also caused many netizens to complain that high technology is used to compete with vegetable market, which is a little overkill! Anyway, as long as it can make money, it's good business, and this good sharp weapon of business is applet.
How can you make money after bragging about a small program for so long? Let's first skip how to make a small program and how to make a small program get more traffic. As they say, there are tens of millions of traffic, see if you can imagine it. These mind-blowing drainage methods require hard work and industry awareness after all, and many people "make a lot of money silently" and winning by surprise won't last too long. , Adhere to basic drainage methods, same will be in thin, effect will gradually appear.
Method 1: Content drainage
Any hot news is worth paying attention to, and there is a huge user base for reading text content online, and there are many text content platforms, including Zhihu, Toutiao, Official Accounts, etc., which have a large number of loyal users .
It's not easy for businesses to reach users with content on any of aforementioned platforms, because each platform has specialists who control most of traffic, and small program operators are very important for content leakage. , You can adopt account management method, that is, register an account on various content platforms, and keep constant updates in your field in order to gradually gain user recognition.
There is also an easy method to burn money on leaking content: find a top account in vertical field, pay a certain promotion fee, and get mini-program traffic through content posted by top account.
Of course, each platform has a certain standard for checking leaks of small programs. For platforms with limited traffic, they should be released with care.
Content promotion
Method 2: comment drainage
Reading comments without looking at content has become a favorite pastime of netizens. Maybe netizens don't have patience to read a lot of long articles, but they like to read comments to end. They are now commentary as well. Joining fun, perhaps, process of joining fun also opens up business opportunities.
So what content are you commenting on? This includes many topics including article reviews, video content reviews, e-commerce shopping reviews, etc. The biggest harm of comment drainage is that it's easy to stay same, copy and paste If you comment from heart a good hot topic, it will not be blocked as an ad, and it will subtly attract users.
Comments drain
Method Three: Data Leakage
Compared to data leak and content leak, data is already there, but content needs to be written. Reliable information and useful information cannot be edited indiscriminately, first-hand information is just a "saving straw" for those in need.
What's more, having a wealth of industry information practically increases your industry credibility in minds of users. Summarizing various useful information together can save people a lot of time. A way to tell users to find out performance of Internet.
Data leak
Method Four: Live Streaming
The current live broadcast is too powerful, and future live broadcast will be even more powerful. It's really weird. As long as you dare to watch live broadcast, people will applaud. Many people are reluctant to start a live broadcast because they feel it is embarrassing. It completely enlightened me: “When you are not embarrassed, someone else is embarrassed”, if you really put in this, do it with all your heart, show up like a real amateur, really go all out, and awesome people who eat melons, then there is traffic displayed on its own applet.
Many people will say that if you decide to live stream, you will instantly destroy all internet marketing. This is an erroneous opinion. Not every live stream will be popular. The best way to remember you is to report Mini Program. As long as users continue to follow you, consumption will occur and this consumption will repeat.
Live
The above four are main drainage methods for small programs. In an age where video is becoming more and more popular, if you want to make small programs more recognizable to people, small videos are starting point. Well, I'll share today So much!
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