Make a website for a factory A brief analysis of aesthetics of a factory owner
The main function of a website is to display and sell, which is an eternal truth.
So, who makes website? Most of all, undoubtedly, enterprise.
Who are most enterprises in our country? Of course, this is manufacturing industry, especially many small private manufacturing enterprises.
So, are you happy with website you made for factory? Whose favor do you want to win?
We think it's owner of factory. Therefore, any domestic website development company has to study aesthetics of factory owners.
Create a website
An analysis of aesthetics of factory owners in my country
Aesthetics has nothing to do with good or bad, but there is high and low. The aesthetics of a person has a great connection with time, age, education and experience. The factory owners in my country are generally between 35 and 60 years old, their level of education is mostly intermediate and higher, most of them were born in rural areas and have rich life experience.
We believe that aesthetics of factory owners in my country's manufacturing industry have some common features.
Characteristic 1: low aesthetic ability.
Man's understanding of beauty needs learning. However, level of education of manufacturers in our country is limited, and there is relatively little aesthetic education in our country. Therefore, manufacturers in our country generally have a problem of low aesthetic ability. Low aesthetic abilities are manifested by: inability to understand complex colors, inability to consider complex compositions, inability to feel subtle light and shadow.
Function 2. Simple appearance.
What is impression aesthetics? That is, feeling of beauty comes from life and production experience, and not from previous consciousness. For example, many factory owners prefer European-style luxury office furniture and office furnishings over Scandinavian and American-style office furniture because, in their experience, thickness is power, and their ears and eyes have been influenced by them since childhood to shape that mindset. .
Property 3: look for a new aesthetic.
In other words, most of new things and novelties are wonderful and worth trying. And dark and retro should be excluded. Based on such aesthetic characteristics, domestic factories often chase after new equipment, new products, and existing factory buildings.
Reflecting aesthetics of factory owner on construction site
Since we already know aesthetic taste and characteristics of most factory owners, and we also know that factory owner is last reviewer of factory website, how to please factory owner and get close to him when creating a website or factory official website And what about aesthetic trends?
We think we should try to reflect following aspects:
Firstly, in terms of website color matching, it is not recommended to use too many colors and pay attention to color contrast. One of advantages and disadvantages of aesthetics is understanding of color. The higher aesthetic ability, more complex colors and color combinations can be understood. Conversely, simple colors are easier to understand. Therefore, when creating a site for a factory, it is not recommended to use more than five colors, it is recommended that one color can be used in a large area and can be easily combined.
Second, in terms of website layout, select overall website layout. Common web layouts-sites include top-bottom, left-middle-right, left-right, etc. Due to aesthetics of factory owners, they are more familiar with general layouts. If some non-traditional layouts are used, such as side column style, arc style etc. are likely to cause disgust.