Website operation Basic website operation cheats have their own private domain traffic.
There are always people who silently earn big money on Internet. They never make a fuss and even fire very popular Dawyn. The real estate tycoon said contemptuously, "It's not enough for me to open a property.... Any slight, of course there is a taste of sour grapes in it, but more importantly, these big earnings have their own ways of earning. In Internet terminology, everyone has their own traffic, and traffic This is money. Of course, this traffic is their own and belongs to private domain traffic.
When it comes to private domain traffic, many people have doubts. Traffic is traffic. What is problem if you add a private domain? Everyone knows that most valuable thing on Internet is traffic, and there are many ways to get traffic. , simplest and cruelest way is to buy traffic from popular sites in paid ways, including auctions, through trains, advertising, etc. Of course, traffic can also be obtained through various marketing methods such as publishing a soft article, attracting an offline event that takes advantage of platform to promote, which also requires costs, last source of traffic is what we call private domain traffic, which is intended directly to you and compared to other traffic, this is cheapest stream. , and this is most efficient thread.
The operation of a website is an important channel for private domain traffic sources. Many people are skeptical about this. On Internet, you can directly open a store on e-commerce platform to sell products, or advertise on WeChat Moments or Use other methods of mobile social networking is to improve conversion rate. In this process, users will be collected. However, number of users will decrease as activity weakens. The website is different because traffic job brings is many benefits.
The website truly belongs to its own territory
E-commerce platforms, official WeChat accounts, and mini-programs are built on other people's platforms. Without these platforms, all stores, official accounts and mini-programs will collapse, like this WeChat A user complained about automatic update Many netizens, what is happening with WeChat! My chat background turned black.
Typically, when an app needs to be updated, it's a reminder to user, and then update is only done after user confirms permission. However, WeChat used to be so good. skinny and they can't do anything about it unless we remove WeChat or we'll have to put up with his various mischievous acts. Because WeChat is owned by Tencent, another company named Ma.
But website is different. The daily updating and maintenance of website is entirely up to you. If you feel that interface is inconvenient, you can completelyYou can independently update and change design. For some content, products and services, website operator is subject to change, this is entirely their own territory, and traffic and conversion rate received by website are confidential and only website operator knows this well.
The site has a way to link users
There are a lot of ways to play on Internet, in fact, roughly speaking, everything is same, that is, "de-intermediary", just like opening a web page, faster it opens, more users like it .
The number of shopping pages for users is same: simpler shopping steps, happier users are with fewer steps. There are many ways for an enterprise to connect users. In addition to traditional offline, there is also a popular online one. However, it seems that Internet has become cold in winter. has always raised questions from users of shared bikes. This is also biggest drawback of shared bikes. 12 million people got their deposits back. Think about it, what kind of situation is this? makes people feel distressed.
A website has a way to connect users, easiest one is content, a website can be included by search engines due to content optimization, and then users who are used to using search engines will visit website for various keywords. words. , and users will naturally fit in.
Some people will say that a website cannot be separated from a search engine. Tens of thousands of websites provide content for inclusion in search engines. How might users want to use it? It's only relatively powerful and ignores status. However, no search engine will voluntarily reject a website with a good user interface, unless website fools itself.
Famous upstarts on Internet have their own websites
Does Pinduoduo have a website? Does Toutiao have a website? Does Xiaomi have a website? Does Didi Taxi have a website? own websites. This is no doubt, but there are certain differences in functions and gameplay of websites.
Let's take Pinduoduo as an example. When you go to Pinduoduo official website, you will see a large number of cheap group purchases waiting for you. Of course, buying method is slightly different from Taobao. When shopping on Pinduoduo official website, you need to scan codes to pay. After scanning each QR code, users not only buy cheap goods, but also become one of Pinduoduo's 400 million users.
Xiaomi sells very well on Double Eleven and often ranks first in sales. However, power of Xiaomi Mall cannot be underestimated. Asve own private domain Xiaomi intends to drive traffic through its own mall for a year, but result may not be satisfactory. However, Xiaomi still cares about existence of its own private domain traffic.
As they say, a horse has no nightgrass, and it is neither fat nor fat. On glamorous e-commerce platform and crowded social platform, watching a certain brand's transaction volume exceed 10,000 at every turn while envying others, don't just look at it. The adversary's glory days may have created today's glory, because adversary has a deadly trump card. Of course, this is kept secret, and this also includes private domain traffic.