[Editor's Note] Things have not gone smoothly since launch of website. Website revision is also an important part of website operation and maintenance. For this reason, has launched a "Website Revision Topic" to discuss website revision nodes, content, precautions, etc. For reference only.
There is a difference between a website overhaul and a new website design.
Creating a new website has no foundation at all, including color matching, structure, structure, layout, and copywriting, which require new design, new production, and new planning.
But premise of website revision is that company already has a website, which cuts down on some of work.
Therefore, in our opinion, cost of creating a new website should not be used as a guideline for redesigning a website.
In this article, we will first analyze work that needs to be done to redesign a website, and then we will analyze current market value of redesigning a website.
What needs to be done to improve website
The code works. Since many older websites do not and cannot adapt to small screens such as mobile phones and tablets, code needs to be rewritten.
Art work. Pictures and design of navigation will inevitably be added to finalization of site, which requires participation of artists.
Copywriting. The site editor needs to adjust some texts and advertising, and some copywriting work is also required.
Plan your work. Including functional planning, layout planning, organizational planning, hierarchical planning, etc. of a new website.
Testing works. Proper testing A/B testing is required for new websites.
Migration work. Including content import, 404 redirect, 301 redirect and so on.
The above work should be done when revising website.
However, after revising website, there are some tasks that do not need to be completed.
What you don't need to do when redesigning your website
The domain is up and running. Unless it's a special case, new version of website will still use domain name of old version of website and avoid using new domain name. Thus, it is possible to opt out of website revision, domain name registration, registration and other work.
Web site background design. A site revision can be background of an older version of a site, and can be used after simply adjusting corresponding background columns. On one hand, this can reduce rework costs, and on other hand, it also saves usage habits of website operators.
Website copywriting. A large number of news and product descriptions from old version of website can be directlyI can import into modified website without overwriting.
Summing up, we have analyzed finalization of site, what work needs to be done and what not. Next, we will analyze market value of website revision.
How much does it cost to redesign a website?
In our opinion, two prices can be used to help determine whether cost of revising a website is reasonable.
One of them is cost of producing an old version of a website. Generally speaking, duration of a website is more than two years, during this period cost of building a website will increase. Therefore, cost of redesigning site will be slightly higher than that of old site.
The second is cost of creating a new website. Since working content of upgraded site is less than that of new site, cost will be slightly less than cost of new site.
In other words, cost of redesigning a website is between cost of creating an old version of a website and cost of creating a new website.
Of course, above fees are for similar websites. If marketing website is being redesigned to become a brand website or a personalized website, above cost analysis is of no value for reference.
Roughly speaking, if it is an official corporate website, cost of checking website is between 2,000 and 8,000 yuan. If it is a shopping mall or a specialized website, verification fee ranges from 10,000 yuan to tens of thousands of yuan. yuan.
Website redesign
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