There are five small things worth trying that will help reduce your bounce rate on your site.
Users leave a website for many reasons. From a traditional point of view, website design, web page opening speed, website layout, and presence of haberdashery on it are all incentives for users to pop out. However, in these aspects, when done well, there are still users who leave without mercy. .There is only one reason that is hard to agree with. For a mature site, what to do at a later stage is to minimize bounce rate of users or even do it one at a time. Of course, they all work hard on details. Let me share with you 5 small details to reduce your website's bounce rate.
Detail 1. Content based on text, change type accordingly
On most websites, displayed content is in form of text. Some well-designed websites also add images to text. In an era of incredibly high prices, many websites save images!
No matter how wonderful text content is, it directly touches people's hearts, and watching too much content will cause aesthetic fatigue, and with popularity of Douyin's small videos, many users have developed habit of watching videos on their mobile phones, and they no longer upset by payment for traffic., This is due to a significant reduction in traffic tariffs. Then adding some kind of video to text content, albeit not very good, compared to text, this is somewhat of an innovation, at least users can understand it from first glance.
Detail 2. Mobile First
While opening a famous website on my laptop, I suddenly found it very difficult to browse. The old navigation and whole square page design has long since been replaced with a grid font. If you want to view up-to-date information, you can only use mouse to move down. Click...
Is this a bad experience? Actually, this website is designed for mobile users. Although it is difficult to view it using traditional Internet devices, it is much more convenient to view it using mobile devices such as mobile phones. Yes, this is mobile optimization. Although this will make PC users feel uncomfortable, but in line with strategy of satisfying majority of users, it has become a common practice to support mobile optimization when creating and layout of a website.
Detail 3. It's better not to create pop-ups
Pop-ups have repeatedly disgusted users, but some websites still go their own way, and it's reasonable to say: It's so easy for users to come to door, what should I do if I can't find social tools? Pop-ups can be done once! Users have not responded to site yet. If I find out something, I will come to you directly. I don’t know who gave this confidence!
On someThe websites also say that if you look at a certain major website, a pop-up window will appear after opening it, but if you put that website on a mobile device, you will see that it still dares to pop up. up!
Detail 4. Advertising must be relevant
Advertising is one of main ways some websites generate value. The most typical way is to place affiliate advertising on website. Although income is much less than before, you can receive more or less.
If ads on website are too attractive, they will inevitably overwhelm guests and allow them to get traffic and get carried away by ads. main thing, having weighed, make a decision!
Fifth detail: quality of website design should be high
A beautifully designed website, not only on outside, but down to smallest detail, a feeling that only people who use it can experience. A good website makes people feel comfortable, and that comfort is a trusting relationship that slowly builds from inside out.
A well-designed website will cut down on user relationships and will view problems from perspective of users around world. This cannot be achieved in one day. Design is backbone of a website and inspires trust among users. Reliable relationship guarantee.
The above are a few small details to reduce bounce rate of a website. We must understand that earliest method of a website to work is SEO optimization, which is about search engines, and reducing bounce rate of a website is mainly for users. Reducing bounce rate of a website actually does a good job in user experience. Of course, this experience also includes the experience of mobile users. There are actually a lot of details to dig into in this regard.