Forecast of top five website design trends in 2023
Today is first working day of 2023. In 2022, not everyone will be easy. In 2023, everyone will start from scratch and work hard. Today, will tell you about site of 2023 What will it be like? In this roundup, we present 8 trends that we think will dominate web and UX design in next year.
Trend 1. Web3 design.
Web3 (or Web3.0) has become a widely used term to describe a new and better Internet; it is logical next step after Web 2.0.
Web3 is decentralization, blockchain, machine learning and community. He took back ownership of what many thought was an internet run by a handful of private companies.
It is said that while Web 3.0 is still at concept stage, it is likely to be biggest factor influencing web design in 2023. Its decentralized approach to content will open up new ways for creatives of all kinds to share their work, and NFTs are a compelling example.
But what does that mean in terms of design aesthetics? Imagine bold and confident typography, colorful gradients, 3D elements and futuristic space themes. Also, get used to thinking of multiple devices - hand, eye and voice input - for VR, Metaverse, and full accessibility.
While Web3 is gaining momentum, we will also see websites becoming more accessible as more brands strive to become more inclusive. Accessibility ensures that everyone can do same tasks, so it's only natural that a democratic web and accessibility go hand in hand.
Trend 2. Price tags
Many brands have begun to focus their communications and design on price.
Information about sales, discounts and prices has been made more visible than last year.
This is a clear example of how big events that affect consumers in general (rather than small groups of users that brands typically target) should also influence website design.
Trend 3. Minimalist design.
The trend towards minimalism is likely to continue into 2023. More and more websites are using clean, streamlined designs that are concise and aesthetically pleasing.
This trend is driven by two factors. First of all, due to popularity of mobile applications, users are becoming more and more accustomed to minimalistic design. Second, companies have found that reducing distractions is very effective in terms of conversion rates.
However, when designing in a minimalist style, it's important not to sacrifice individuality at expense of individuality, stripping away all details and a sense of craftsmanship is ineffective design!
Trend 4. Increasing value of employees.
We've talked about price awareness before, and another UX trend we'll see is closingThe reason is that websites are spending more time on adding value to employees due to current economic situation.
There is currently a good example at top of McDonald's home page. This is a section that encourages customers to "bless restaurant staff and managers" as part of their Thank Employees program.
While it's nice to brag about your team members, it often feels like it's just another way for brands to say, "Look how awesome we are!" One of reasons employees quit (or don't take jobs at all) is because they feel undervalued—both by their employer and by people they serve.
That's why I think we'll see more sites asking customers to share their appreciation and support for their employees.
Fifth trend: holographic design.
Holographic web design has grown in popularity in recent years, which again may be due to rise of Web3. This design uses bright, eye-catching holographic elements to create a three-dimensional effect on user's screen. This can be achieved by adding holographic images or videos to a website, or by using 3D effects.
Holographic design provides users with a natural and immersive experience; very effective in marketing or storytelling.
It can also be used to add visual interest and interest to a website. However, it's important to use this type of design sparingly, as too much can be overwhelming, distracting, and make it hard to focus!
We live in a unique time that can change world. Thus, our website must be ready to provide an experience that will keep up with changing speed and conditions of world.